The trend in the industry now is to go digital as digital transformation is providing a new dimension to business growth.
With buyers increasingly turning to digital channels for almost everything, B2B sellers should follow suit by adopting new technology solutions. Buyers do not need to spend more time with the sales teams. What they want is the way to engage effectively.
Therefore, B2B organizations must be proactive in their digital strategies (omnichannel) to reach more customers and accelerate the selling process.
B2B organizations must adopt solutions such as Microsoft Dynamics 365 Customer Insights (Customer Data Platform) to understand buyer’s preferences and to deliver the best omnichannel experiences.
Microsoft Dynamics 365 Customer Insights is the Customer Data Platform that helps organizations to unify customer data from multiple sources and derive insights to drive business growth.
Get Microsoft Customer Data Platform from the leading Microsoft Partners
You can implement Dynamics 365 Customer Insights to your business advantage with the help of reliable Microsoft Gold Certified Partners.
IAX DYNAMICS has years of experience in offering Microsoft Dynamics Solutions to customers across the Middle East, Asian, African and European countries.
As the experienced and reliable Microsoft Dynamics 365 implementation Partner, we offer Dynamics 365 Customer Insights, the leading Customer Data Platform from Microsoft to boost selling with a comprehensive information of customers.
Our consultants provide the right Dynamics 365 implementation, support and training to help you get the most from Dynamics 365 customer insights (Customer Data Platform).
Apart from the UAE, we are also the recognized Microsoft Gold Partners in the Middle East countries and other countries such as Kenya,
What is Microsoft Dynamics 365 Customer Insights?
Engaging with customers across digital channels is challenging and it needs proper customer understanding of customers. With a complete picture of each buyer, you can better engage them based on their preferences and trends.
Microsoft Dynamics 365 Customer Insights, a world-class Customer Data Platform integrates customer data from different data sources such as CRM (customer relationship management), emails, chats, social media channels and more to grab complete picture of customers. It also provides a deep understanding about your customers which you can use to personally engage with customers.
You can capture insights from the previous interactions carried out on other channels such as the online transactions, product issues and so. All these result in engagement that is beyond your thoughts across all channels and platforms. This can lead to increased customer loyalty, higher conversion rates, and ultimately, increased revenue.
if an enterprise is looking to improve their customer engagement, gain insights from customer data, and drive business growth, implementing Microsoft CDP may be a good option for them.
Microsoft CDP is built on top of the Microsoft Azure cloud platform and includes features such as data ingestion, data modeling, data enrichment, and customer analytics. It also includes machine learning capabilities that can help organizations to predict customer behavior and preferences.
Unify Customer Data from multiple data sources
Dynamics 365 Customer Insights maintains a cohesive view of customers. It also creates a profile of each buyer, a record that contains the information about customer details and their transactions. using this guide, your agents can so you can better target with relevant information and content. This is highly useful for customer service and sales organizations.
Leading global companies rely on this customer data platform to unlock insights to improve sales conversions, account targeting, opportunity scoring, prevent customer churns, product recommendations and dynamic pricing.
The solution brings various types of data – transactional, behavioral, and demographic data – together to get a complete view of customers. Sales teams can work on the unified data to identify leads that are most likely to buy. Or you get to know when the right time is to sell the products based on buyer interactions on your website and other digital channels.
Dynamics 365 Customer Insights can be integrated across sales force automation (Dynamics 365 Sales), so that your sales teams can proactively deliver personalized experiences at the right time. Teams never miss an opportunity to deliver better experience to customers, which leads to customer satisfaction and growth. It keeps your sales business stay agile, competitive and relevant.
Deliver connected experiences with AI and analytics
Dynamics 365 Customer Insights helps your sales teams make meaningful decisions to increase buyer satisfaction by using AI (artificial intelligence) and analytics.
The AI and analytics features help to resolve customer issues efficiently and guide them to satisfaction. Sales teams can leverage real-time knowledge-base and suggestions to provide right solution to customers, thereby they can improve the resolution rates and customer fulfillment.
The platform capabilities Audience insights and Engagement Insights helps you understand your customers in-depth. Audience Insights provides the latest view of your buyers and help teams to precisely identify customers using AI-powered identity resolution and Microsoft audience intelligence. Easily predict buyer lifetime value, identify cross-sell and up-sell opportunities, discover new buyers, and improve selling performance, all with the next generation CDP.
Engagement Insights provide insights about what buyers are doing on the web and mobile along the path of purchasing. This helps you to proactively engage them across all channels and deliver better experiences.
Integration with other Microsoft Products
Microsoft CDP integrates with other Microsoft products such as Dynamics 365, Power BI, and Azure AI, allowing enterprises to leverage their existing investments in these platforms and create a unified ecosystem for customer engagement.
IAX DYNAMICS can help you learn more about Microsoft Dynamics 365 Customer Insights and how it helps your sales teams to extend buyer reach and improves sales performance.
Get professional guidance on Microsoft Dynamics Solutions from the real Microsoft Implementation Partners in the UAE.